DigitalTown, Inc.

Paul Gramstad, a Certified Public Account and Chief Financial Officer previously served as the acting CFO of DigitalTown, Inc. from October 5,2007, to September 16, 2008. Prior to that he served as CFO for Innovative Financial Services, as Controller for Gift Certificate Center and as Accounting Manager for CONUS Communications. Paul is an alumnus (1979) of Moundsview High School (www.moundsviewmustangs.com). He is also very active in his children's high school (www.eastviewlightning.com), where he is president of the boys' lacrosse booster club and former treasurer of the football booster club.
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Don is a seasoned marketing and sales executive with substantial experience in business to business and business to consumer marketing. He is also a successful entrepreneur having been part of numerous startups. He has lead two separate firms to the ranks of the Philly 100 Fastest Growing Companies. In recent years his work has focused on the web and new media including substantial work in the areas of syndication, aggregation, search engine marketing and community building. He currently leads a team responsible for web properties generating in excess of 200 million page views per year and nearly 1 million unique visitors. Prior experience includes building and managing sales organizations, defining, pricing and launching new products into emerging markets and substantial international sales. He has implemented numerous sales management systems and has significant experience in the business intelligence sector. A graduate of the University of Pennsylvania, Don is actively involved in numerous non-profit and business organizations. He is a Trustee of the East Coast Greenway Alliance, past president of the Mask and Wig Club of the University of Pennsylvania and a member of the Business Leaders Network in Philadelphia.
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Pierce McNally rejoined the DigitalTown board in 2007 after serving a previous term earlier in the decade; he chairs the board's committee and represents DigitalTown on the company's advisory board. Pierce is a senior attorney with Gray Plant Mooty, Minneapolis, and was an officer and director of his family owned business, Midwest Communications, until it was sold to CBS. An experienced investment and merchant banker, he currently serves as director of several NASDAQ-listed and privately held companies throughout the United States and as a director of Rainy River Resources, Inc., a Minneapolis-based private investment company. Long active in the Twin Cities civic and arts communities, he and his wife have lived in the Minneapolis area since 1978. He is a 1971 graduate of Stanford University and a 1978 graduate of the University of Wisconsin Law School. Pierce spent his high school years at Phillips-Exeter Academy (www.phillipsexeterlions.com), class of 1967, and he still is an active supporting alumni there.
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Jeff Mills, 47, joined DigitalTown's board in 2003. For the last 17 years, Jeff has worked for Xerox Corporation in various operations and sales positions. In addition, he also has served as director for one private company and as president, owner and operator of various business ventures. Jeff's high school alma mater is in Denver, Iowa, (www.denvercyclones.com), class of 1979.
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Dick Pomije, 53, has more then 25 years of experience in the computer technology, networking and communications industries. In addition to founding DigitalTown, he has been involved in developing a variety of entrepreneurships for many years. Dick is a proud alumnus (1974) of Burnsville High School (www.burnsvilleblaze.com), where his father once was assistant superintendent, and is a founding member of the school's Black-and-Gold Foundation.
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Mark is Director of Strategic Relationships for Microsoft Corp. Media & Entertainment Group and has more than 13 years' experience in developing innovative business and technology solutions for global media companies. He is based in Los Angeles. Mark specializes in delivery of media to all types of devices and through traditional and new media paths - from the largest screens (Digital Cinema) down through HD (cable, broadcast and satellite TV), via the Web (streaming, download or corporate IP networks) and to mobiles and portable devices. His current responsibilities include building innovative business models with major studio and music label partners which cover the range of Microsoft's diverse media-facing solutions. Mark also works as an industry expert to internal Microsoft business groups that are developing or refining products for the media industry, such as Xbox, Zune, Windows, Bing and MSN. Mark, a British national and a frequent speaker at technology and content conferences, holds a BA in Management Studies from the University of Leeds. He is an active member of the Developing Platforms Committee for industry group - the Digital Entertainment Group (DEG), the Academy of TV Arts & Sciences (Interactive Media Chapter) and the Content Committee of the Consumer Electronics Association.
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Pat Devereux, who is CEO of Antenna USA, LLC, a lifestyle marketing and brand strategy agency, will focus on product development for DigitalTown. He has more than 20 years' experience in strategic brand development and marketing, working with clients such as Apple, Coca-Cola, Jaguar, Volvo, Reuters, BBC, AOL and Hewlett Packard. Prior to founding Antenna, Pat was Managing Director of Exposure USA, a creative interactive agency with more than 60 clients, including Unilever, Diageo, MTV, Triumph, Sony, Mattel, Timberland and Virgin. Before Exposure, in the mid 1990s, Pat served as the Global Director, Creative/VP, for Omnicom Group's Redwood unit in London and California. At Redwood he authored global CRM strategies and international interactive customer communication plans for clients which included Volvo Cars and Land Rover. In parallel with his work at Redwood, Pat also ran his own agency, Brand Ltd., in London, where he did brand strategy work for clients such as Ducati Motorcycles, The UK Department of Education, and Schroders Bank. He also has extensive knowledge of and experience in Japan and Asia. In 1990, he was a founding partner in the Anglo-Japanese research agency, News Information Network, based in Tokyo, Nagoya and London. Pat is a research associate and author for the Economist Intelligence Unit and a U.S. commentator for the BBC.
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Shawn Gold is founding partner of Social Approach, a digital-media advisory group focused on Social Discovery platforms and technologies. He formerly was Chief Marketing Officer, including heading content, for MySpace, where he spearheaded the development and implementation of marketing initiatives and campaigns for MySpace's more than 110 million users worldwide. Shawn also oversaw the growth and expansion of popular MySpace franchises, including music, film, comedy and MySpace Celebrity, as well as creating the social network's "Impact Awards" and "Our Planet" programs to recognize and reward social responsibility. Gold has more than 15 years of experience in digital marketing and content strategy, including serving as publisher of WeblogsInc, the largest publisher of professional blogs on the Web (now an AOL company). In 2000 he became President and Chief Strategy Officer of Intermix (formerly eUniverse), where his team made it the most popular online entertainment network on the Web and brought it to profitability. He also headed marketing and communications for WHN, an ecommerce company that provided marketing services to the 2002 Olympics, ABC, NBC, Comedy Central, MTV and Fox. Prior to WHN.com, Shawn served as head of strategic planning at Rare Medium, where he created the inaugural interactive communication strategies for P&G, General Foods, Mattel and Nestle. In 1995, Shawn was GM and Founder of Icon New Media's Advertising Division, publishing Word.com and Charged.com. While there, he created both the first interstitial ads on the Web and an industry-leading advertising system based on time rotation and contextual integration. His first ventured into developing interactive content in 1992 as a partner with TouchTunes Interactive, a telecommunications music-marketing service in the United States, Japan and New Zealand. Shawn is a founding board member of the Producers Guild of America's New Media Council and author of "The Guide to Laughing at Life" book series that promotes wellness through laughter. Shawn is a proud alumnus (1983) of East Brunswick High School (www.eastbrunswickbears.com).
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Brian Seth Hurst will develop brand strategy for DigitalTown. He is CEO of The Opportunity Management Company, a strategic-consultancy and cross-media-production firm that is spurring the next generation of entertainment. Hurst coined the term "cross platform" in 1998 as managing director of Convergent Media at Pittard Sullivan, where he launched TV Guide as the pioneering cross-platform brand. In 2006, Hurst launched the Rapid Cross Media Initiative to help broadcast clients integrate new platforms to extend their programming to audiences and communities. The methodology established clear workflow and communications processes for the strategy, planning, budgeting and production of integrated storytelling across multiple-media platforms. The process maximizes assets by allowing best-in-class technology vendors to be efficiently integrated into the production process. Hurst participated on the team that developed the original user experience for TiVo; he currently sits on MobiTV's advisory board. He was instrumental in developing the Prime Time Emmy for Interactive Television and spearheaded the initiative that extended Primetime Emmy eligibility to original programming distributed via broadband. Currently, he is Second Vice Chair of the Television Academy Board of Governors and after two terms recently stepped down from the National Board of the PGA, where he also served for two terms as Chairman of the PGA New Media Council ('03-'05). Recipient of a 2006 Interactive TV Today [itvt] Award for Leadership in Interactive Television, he was profiled in the April 2007 issue of Emmy Magazine as one of the 10 media executives leading the industry's digital drive. Hurst, in November '07, was named to the Hollywood Reporter/PGA Digital 50 for the second year in a row. Hurst has authored articles on emerging entertainment for various magazines and was contributing author to the book "They Say They Want A Revolution: What Marketers Need to Know As Consumers Take Control" (iUniverse 2003). Hurst is co-author with Olivia Newton-John of Simon and Schuster's bestselling children's book "A Pig Tale", currently being developed as an animated series by Flying Bark Productions. Brian is a proud alumnus (1974) of Haverford High School (www.haverfordfords.com).
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Mark, who will advise DigitalTown on strategic relations, is Director of Business Development for Microsoft's Media & Entertainment Group and has more than 11 years' experience in developing innovative business and technology solutions for global media companies. He is based in Los Angeles. Mark specializes in delivery of media to all types of devices and through traditional and new media paths - from the largest screens (Digital Cinema) down through HD (cable, broadcast and satellite TV), via the Web (streaming, download or corporate IP networks) and to mobiles and portable devices. His current responsibilities include building innovative business models with major studio and music label partners which cover the range of Microsoft's diverse media-facing solutions. Mark also works as an industry expert to internal Microsoft business groups that are developing or refining products for the media industry, such as Xbox, Zune, Windows Media Center, PlayReady DRM and MSN. In previous roles Mark has assisted major content owners in facing challenges to delivering their media across the Americas, Europe and Asia. He has worked closely to deliver broadcast and cable distribution with clients such as E! Entertainment, Fox Sports, Sony Pictures Television, Cisco Systems, Warner Bros, Disney Group, MLB, Paramount, DirecTV, Reuters, ABC News, CNN, Turner and Hallmark. Mark, a British national and a frequent speaker at technology and content conferences, holds a BA in Management Studies from the University of Leeds and is a member of the Academy of TV Arts & Sciences (Interactive Media Chapter), Society of Satellite Professionals International and sits on the board of the Interactive TV Alliance.
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